HOW-TO ARTICLES

Warner Bros. and Microsoft collaborated to feature an article showcasing virtual background images for Zoom meetings. After a brief of the project was given, Sara set to work to draft the article set to be published on wb.com. Since multiple teams collaborated internally as well as externally, Sara created and handled service desk tickets along with a social calendar to track the timeline and process of the campaign. Communication between the cross-functional teams was handled by Sara herself.

The process took some time to get the proper clearance for each image from multiple brands and departments. However, with her project management skills, Sara kept the project on a smooth sailing whilst juggling other tasks. Once cleared and published, the article was featured on the landing page and shared on social channels.